Volkswagen: Buggy Release
Brand
Date
Apr 2024
Description
Volkswagen showcases the electric ID Buggy concept car in this commercial project. The film navigates between tight studio shots that highlight the vehicle's specific design details and active driving sequences set against coastal landscapes. The edit leans into a warm aesthetic, utilizing live-action techniques to emphasize the vehicle's rugged utility and modern identity. The commercial highlights the buggy's movement through varied terrain, focusing on the exterior design and lighting elements.
Style
Horizontal, Commercial, Warm
Industries
Color
Lime
Jet Black
Background
Road
Context
TVC / TV Commercial
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