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Visit Salisbury

It's About Time
Date

Jan 2025

Description

Visit Salisbury invites visitors to experience the winter season with its latest campaign, It's About Time. The project features a festive animated video centered on a bustling holiday market, capturing a snowy town square complete with decorated stalls and a central Christmas tree. Developed by AdSmart from Sky, the creative direction leans into a graphic, flat-design animation style. The narrative follows shoppers and a cameo from Santa Claus, grounding the tourism campaign in a nostalgic holiday atmosphere.

Style

Horizontal, Commercial, Graphic, Nostalgic

Techniques

Animation

Industries

Tourism Boards

Event

New Year's Eve, Christmas

Color
Crimson
Petrol Blue
Pure White
Background

Illustrated Frame

Context

Brand Film / Corporate Video

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