This behind-the-scenes feature documents the production of the Virgin Atlantic Destinations 2023 advertising campaign. Capturing the collaborative environment on set, the footage follows cast and crew as they navigate various locations, ranging from urban streetscapes to outdoor dining settings.
Produced by Bangerz&Nash, the project employs a documentary approach to capture the technical execution of the campaign. The production relies on live-action technique and handheld camera movement to provide an observational perspective on the shoot.
