Versace
Rosy Zhao: The Versace Global Brand Ambassador with the Versace Tag bag
Brand
Date
Feb 2025
Description
Versace presents its latest fashion campaign featuring global brand ambassador Rosy Zhao, highlighting the new Versace Tag bag collection. Shot by photographer Hanna Moon with art direction from Federico Scaglia, the series leans into an intimate, editorial aesthetic defined by warm, soft lighting and rich, moody textures. The imagery showcases a selection of accessories across varied interior settings, ranging from leather-heavy living spaces to cinematic, sun-drenched rooms. The production captures the collection through a grainy, natural light lens, balancing high-contrast highlights with soft, tactile details.
Style
Warm, Horizontal, Commercial
Industries
Luxury Fashion Houses
Background
Set-dressed
Context
Advertising Campaign
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