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Versace Jeans: Versace Jeans Couture S/S 25 Campaign

Date

Mar 2025

Description

Versace Jeans Couture presents its Spring/Summer 25 campaign, an editorial fashion project captured by photographer Luca Grottoli. The imagery leans into a blend of high-contrast architectural settings and vibrant, high-saturated studio backdrops to highlight the seasonal collection. The series features styling by Allegra Versace and makeup by Luca Cianciolo, showcasing the collection's baroque-inspired denim and bold, graphic knitwear. Set against both minimalist concrete surfaces and vivid red textures, the campaign utilizes natural light to emphasize the layered patterns and distinct material finishes found throughout the apparel.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Color
Burnt Orange
Context

Advertising Campaign

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