Various Lookbooks/Catalogs: YOEYYOU 2025 Autumn Collection
Aug 2025
The YOEYYOU 2025 Autumn Collection campaign presents a study in structural tailoring and movement within a minimalist, light-filled dance studio. Featuring photography by Ana Garcia and creative direction by Dou Qianlin, the editorial series utilizes a palette of neutral tones and deliberate compositions to highlight the fluid silhouettes of the season's garments. Stylist Benoit Bethume introduces functional textures—ranging from crisp wools and corduroy to flowing knits—accentuated by the soft diffusion of natural light. Set against high-ceilinged interiors with wooden ballet barres and large, multi-pane windows, the imagery leans into a clean, observational aesthetic. Casting for the collection was managed by Remi Felipe, with model Lydia Celesta anchoring the narrative through both contemplative portraits and dynamic, mid-motion movement.
Editorial, Vertical, Clean
Natural light
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