Various Lookbooks/Catalogs
Very
May 2025
The Very lookbook project presents a series of fashion editorials and commercial lifestyle portraits that capture a collection of warm-weather apparel. Shot on location against rugged coastal landscapes, the imagery leans into a clean, outdoor aesthetic defined by natural light and textures. Photographer Berta Pfirsich directs the focus toward the interplay of fabric and environment, utilizing low-angle perspectives to highlight the sculptural silhouettes of the featured garments. Model Lily Jean Harvey serves as the primary subject, showcasing a range of crochet and embroidered pieces alongside thematic commercial product photography, which maintains a consistent, refreshing visual language throughout the collection.
Vertical, Warm
Natural light
High Street Fashion
Lookbook
