Various Lookbooks/Catalogs

May 2025

This fashion editorial campaign for Selezza London presents a diverse collection of lookbook imagery captured across varied outdoor and studio environments. The work leans into a high-contrast aesthetic, utilising hard light to accentuate the tactile ruffles and floral appliqués synonymous with the brand's signature silhouette. Photographer Serhii Vasyliev documents the apparel against minimalist architectural settings, coastal landscapes, and nightscapes to highlight the versatile nature of the garments. The series incorporates both monochrome and saturated color palettes, employing techniques such as analogue film and direct flash to build visual texture. Hair styling by Anastasiia Tymoshchuk complements the voluminous, layered designs.