Various Lookbooks/Catalogs

PAUL & SHARK S/S 25

Brand

ProjectPAUL & SHARK S/S 25

Date

Jan 2025

Description

The Paul & Shark Spring/Summer 2025 lookbook serves as a focused showcase for the brand's latest menswear collection. Shot in a studio environment, the imagery leans into a clean, minimalist aesthetic that prioritizes garment texture and contemporary tailoring over complex staging. The series utilizes a vibrant palette of solid-color backdrops—ranging from deep blues to warm peach and pink tones—to frame the collection's technical outerwear and knitwear. Under the lens of photographer Giorgio Codazzi, the compositions emphasize sharp sculptural forms and a modern silhouette. Fashion stylist Carlo Ortenzi brings a refined approach to the layering and coordination of the collection, supported by grooming from hair stylist Yuri Napolitano and makeup artist Giovanni Iovine. The editorial features models Caesar van den Idsert, Juhyung Kang, and Prince Diamond.

Style

Editorial, Vertical, Clean

Background

Coloured Seamless

Context

Lookbook