Various Lookbooks/Catalogs: OVERCOAT NEW YORK S/S 25 LOOKBOOK

Brand

Various Lookbooks/Catalogs

Date

Jul 2024

Description

The Overcoat New York Spring/Summer 2025 lookbook highlights a sophisticated approach to contemporary menswear and womenswear, defined by relaxed tailoring and refined silhouettes. Captured in a studio setting, the imagery leans into a minimalist aesthetic, utilizing neutral grey backdrops and soft, diffused lighting to emphasize the texture and clean lines of the collection. The project features fashion direction by Julie Ragolia and casting by Ricky Michiels. The styling integrates diverse elements, ranging from monochromatic charcoal suits and oversized blazers to patterned maxi dresses and tactile animal prints, often punctuated by vibrant, utilitarian belt details. Models Marwang Lual and Jamily Wernke Meurer serve as the primary subjects, navigating a series of layered, precisely composed portraits that showcase the brand’s focus on structured, wearable design.

Style

Lifestyle

Associated creatives

Julie RagoliaFashion Director

Ricky MichielsCasting Director

Jamily Wernke MeurerModel

Marwang LualModel

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Various Lookbooks/Catalogs: OVERCOAT NEW YORK S/S 25 LOOKBOOK

Associated creatives

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