Various Lookbooks/Catalogs

Feb 2024

The Jonathan Cohen FW24 lookbook presents a collection of designer fashion captured through a minimalist lens. Focusing on tailored silhouettes and intricate surface details, the photography highlights structured garments, from embellished gowns to patterned midi dresses, against neutral seamless backdrops. Photographer Evgeny Popov employs soft, directional lighting to accentuate the texture of botanical appliqués, watercolor florals, and structural cut-outs. With casting by Shawn Dezan and featuring model Roos Abels, the series leans into an editorial aesthetic that prioritizes clarity and form. The work utilizes a clean, vertical composition across all frames, emphasizing the design craftsmanship through polished, consistent studio lighting.

Vertical, Clean

Designer Fashion

Grey Seamless

Lookbook