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Various Lookbooks/Catalogs INSTITUTION Collection 01 2024
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INSTITUTION Collection 01 serves as a definitive lookbook for the namesake label, captured through the lens of photographer Aytekin Yalçın. The series leans into a stark, minimalist aesthetic, emphasising architectural silhouettes and intricate textile work through a consistent studio approach. The project relies on high-key and monochrome editorial techniques to isolate the collection's avant-garde tailoring and sculptural forms. Pierpaolo Lai provides hair styling that integrates geometric accents, while makeup artist Elena Bettanello maintains a clean, sculpted finish throughout the portraits. The work reflects a balanced, clean visual language, utilising soft, diffused lighting to heighten the depth of the garments' varied textures.
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