Various Lookbooks/Catalogs

Jul 2026

The EZR S/S 27 Men's Lookbook represents a masterclass in contemporary menswear fashion, effectively blending industrial edge with a refined, high-key editorial sensibility. Captured through the lens of photographer Naj Jamai, the collection leans into a monochromatic palette punctuated by sharp textural contrasts, from buttery leather and distressed denim to heavy wool and metallic hardware. By utilizing a clean, consistent white studio backdrop, the imagery maintains a rigorous focus on the garment's construction, while model John Armstrong brings a dynamic, rhythmic energy to the session that elevates the project beyond a standard catalog. Casting director Stéphane Gaboué excels here, selecting a subject whose mature, salt-and-pepper aesthetic perfectly complements the modern, often daring silhouettes—such as the standout bright pink motorcycle jacket and unique hybrid leather-denim trousers. Throughout the series, the interplay of studio strobe and natural light creates a sophisticated dimensionality, allowing the technical details of each ensemble to shine. The project successfully channels a sense of movement and structured masculinity, resulting in a cohesive visual narrative that feels both timeless and forward-thinking. It is a precise execution of the portrait genre, where thoughtful accessorizing and careful framing work in tandem to highlight the avant-garde spirit inherent in the EZR design language for the upcoming season.

Lifestyle, Vertical

Studio strobe, Natural light