Various Lookbooks/Catalogs

Feb 2026

The Coosh lookbook project serves as a masterclass in modern fashion editorial work, expertly capturing the structural integrity and refined materiality of contemporary luxury garments. Photographed by Serhii Vasyliev, the series leans into a polished, minimalist aesthetic that allows the tactile qualities of suede, leather, and technical fabrics to take center stage. By utilizing natural light across various European urban settings, Vasyliev creates a cohesive visual narrative that feels both timeless and distinctly current. Model Calista Choley brings a precise, high-fashion physicality to the imagery; her slicked-back styling and the recurring use of oversized, dark-tinted sunglasses frame each look with an air of futuristic anonymity. The campaign avoids the noise of traditional advertising, instead favoring clean compositions that highlight architectural tailoring—from ochre duster coats to structured navy separates. Whether through high-contrast portraiture or full-length lifestyle shots against the muted backdrop of stone Parisian streets, the project channels a sophisticated rhythm. The result is a highly curated portfolio that emphasizes form, proportion, and texture through a consistent editorial lens, effectively elevating the brand's identity. By stripping away extraneous detail, the work provides a clear focus on the drape and finish of the collection, proving that a refined, stripped-back approach remains the most effective way to communicate the nuance of luxury fashion.

Lifestyle, Editorial

Natural light

Luxury Fashion Houses, Fashion