Young man leaning against a grey concrete wall wearing a dark blue graphic sweater over a white collared shirt and brown pleated trousers.

Young man with curly dark hair wearing a navy graphic sweatshirt and white trousers reclining on a grey studio backdrop

Male model in patterned blue swim shorts and unbuttoned white shirt holding a canvas tote bag against a grey seamless background

Red-haired female model wearing a blue gradient cap-scarf and small silver hoop earrings against a dark background

Red-haired female model wearing a navy sweatshirt with white graphic lettering and white trousers against a grey backdrop

Man and woman wearing matching navy sweatshirts with white text, paired with white trousers, posed against a dark textured wall.

Red-haired model smiling while holding a canvas tote bag filled with colourful tulips against a white background.

Various Lookbooks/Catalogs Como Como Como Lookbook 2024

About

The Como Como Como lookbook is a fashion editorial series that captures a contemporary aesthetic through a blend of studio and lifestyle portraits. The project, led by photographer Oksana Baranchykova and stylist Medina Gadzhi-Ismaylova, balances clean, minimalist staging with textured elements to highlight seasonal apparel. Utilizing a mix of soft lighting and directional techniques, the imagery features subjects in diverse settings, ranging from seamless studio backdrops to textured concrete walls. The collection emphasizes fabric details and graphic motifs, with styling that includes layered knitwear, resort wear, and detailed accessories like silk headscarves and canvas totes.