Various Campaigns
The Cashmere F/W 24 Campaign
Brand
ProjectThe Cashmere F/W 24 Campaign
Date
Nov 2025
Description
The Cashmere F/W 24 campaign channels a minimalist aesthetic through a series of fashion editorials featuring model Karlijn Kusters. Photographed by Hong Janghyun, the series highlights structured tailoring and heavy fabric drapes within an expansive, arid landscape. The project utilizes a mix of monochrome and natural light photography to emphasize texture and form. The visual language leans into editorial portraiture, incorporating film grain and analogue techniques to ground the garments against a sparse, open horizon.
Style
Editorial, Vertical, Monochrome
Techniques
Natural light
Color
Jet Black
Background
Clear Sky
Context
Advertising Campaign
Associated creatives
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