Model Stella Lucia wearing a rust bikini top, white woven hat, and layered silver pendant necklaces with beaded bracelets.

Three models in swimwear in shallow water with one woman being carried on another's back in a sunlit outdoor pool setting

Model Stella Lucia with wet hair wearing a patterned bikini top while leaning against dark coastal rock.

Model Stella Lucia wearing a rust bikini top and white woven hat sitting next to a blonde man near rustic wooden beams.

Four models wearing swimwear relaxing on and around a bamboo raft floating in clear turquoise ocean water under direct sunlight.

A shirtless man jumping off a rocky cliff into the water with a woman standing in the background.

Stella Lucia and three models standing in clear ocean water wearing swimsuits and holding wooden poles against a rocky cliff.

Blonde female model in a black bikini walking along a sandy beach with other people in the background.

Stella Lucia wearing a black bikini with metallic rings standing outdoors on a sandy beach next to another person.

Model Stella Lucia wearing a black bikini standing on a sandy beach with a man holding a spear in the background.

Three models in swimwear posing on a sandy beach next to a palm tree trunk under natural sunlight

Model Stella Lucia wearing a patterned bikini with peacock feathers in her blonde hair by the ocean

Two models lying on a sandy beach in shallow water against a rocky cliffside background

Group of four models in swimwear standing near rocky cliffs and shallow water for The Beach project

Models lying on a sandy beach with a small puppy resting between them under natural sunlight.

Four models wading in shallow turquoise water holding spears, featuring Stella Lucia in The Beach project campaign

Model Stella Lucia with braided blonde hair wearing a patterned bikini leaning against a wooden post

Four models standing in shallow water near a rocky coast, featuring Stella Lucia in swimwear for The Beach project.

Four models by a thatched stilt hut over shallow turquoise water with dramatic rock cliffs behind.

Group of models relaxing on a sandy beach in swimwear under bright natural light for The Beach project.

Various Campaigns The Beach 2025

About

The Beach is a sprawling fashion editorial campaign that leans into a raw, observational aesthetic. Centered around a series of sun-drenched coastal vignettes, the imagery follows a group of models as they navigate rustic bamboo structures, rugged rock formations, and clear turquoise waters. By utilizing film-based techniques and natural light, the project maintains a tactile, sun-kissed atmosphere across its lifestyle-driven visuals. The series features model Stella Lucia, whose presence anchors the narrative alongside a diverse ensemble cast. The work emphasizes organic textures—ranging from wet sand and skin to weathered timber—while incorporating subtle details like braided hair with feather accents and coastal fishing props. Through its warm color grading and candid approach, the campaign evokes a timeless, nostalgic mood, bridging the gap between classic editorial fashion and documentary-style photography.