Various Campaigns
OX NY
Brand
ProjectOX NY
Date
Oct 2025
Description
OX NY is an editorial fashion project featuring a series of portraits that emphasize form and composition. Photographer Paul Kooiker employs monochromatic tones and analogue film techniques to capture intimate, high-contrast imagery, utilizing soft directional lighting to highlight the subject's texture and silhouette. The series leans into a minimal, stripped-back aesthetic. Styling details are refined through meticulous makeup application by Kathinka Gernant and precise manicuring by Daniel Smedeman, with casting overseen by Michiel van Maaren.
Style
Editorial, Vertical, Monochrome
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Background
Grey Seamless
Context
Editorial
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