Various Campaigns
Outside In
Dec 2025
Outside In is a series of commercial product photographs for a line of beauty and cosmetics, anchored by the brand's Silk Serum Foundation and floral reserve face oils. The work focuses on the tactile nature of the packaging, featuring matte ceramic caps, debossed typography, and frosted glass containers that transition into warm, amber-toned liquids. Photographer Troy Covey captures these items through a minimalist lens, utilizing soft, diffused lighting and earthy, tonal backdrops to emphasize the material quality of the collection. The project utilizes a mix of macro studies and arranged compositions, often placing the foundation bottles and applicator brushes against surfaces like polished marble, textured stone ledges, or draped silk fabric. By employing a clean, organic aesthetic, the imagery draws attention to fine textural details like the speckled handles of makeup brushes and the layered structure of botanical elements, creating a cohesive visual identity for the skincare and foundation range.
Commercial, Horizontal, Minimalist, Warm
Soft Light
Cosmetics
Advertising Campaign
