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Various Campaigns: Oasis x Lovers FC

Date

Dec 2025

Description

The Oasis x Lovers FC collaboration presents a fashion editorial series that draws inspiration from the grit and aesthetic of grassroots sports culture. The campaign leverages analogue film techniques to capture an authentic, nostalgic atmosphere across a series of athletic portraits. Through a lens of documentary-style photography, the project explores the intersection of sportswear and casual styling. Photographer Luc Coiffait directs the visual narrative, alternating between warm-toned, natural light imagery and high-contrast monochrome shots. The collection documents models on outdoor pitches and park settings, emphasizing the textures of the jersey fabric and the weathered landscape of local sports fields.

Style

Editorial, Vertical

Techniques

Natural light, Analogue / film

Color
Forest Green
Pure White
Background

Park

Context

Editorial

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