Various Campaigns
New York City Ballet "We Exist in Time"
Brand
Date
Sep 2025
Description
The New York City Ballet 'We Exist in Time' campaign features an editorial series focused on the intersection of portraiture and performance. Through monochrome photography by Thibaut Grevet, the project explores the dancer's form with precision, utilizing high-contrast lighting and clean compositions to highlight sculptural movement. The execution leans into a minimalist aesthetic, balancing tight, stroboscopic motion studies with still profile portraits. This work integrates hair styling by Rachel Lee and makeup by Allie Smith to accentuate sharp, clean lines, maintaining an analogue film sensibility throughout the visual series.
Style
Editorial, Vertical, Monochrome
Associated creatives
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