Various Campaigns: Mykita campaign by Nikki McClarron

Dec 2025

Mykita presents a series of optical and eyewear campaigns captured by photographer Nikki McClarron. The project leans into a minimalist aesthetic, utilizing a clean, neutral studio backdrop to emphasize the precision of the eyewear frames. Shot with a focus on editorial portraiture, the imagery highlights the interplay between skin texture and product design. The production features styling by Hannah Ryan, hair by Pål Berdahl, and makeup by Niamh Quinn, with model Itshak Vanunu featured as the primary subject. The work incorporates analogue film techniques and macro photography to achieve its crisp, detailed finish. These portraits are characterized by natural light and a clean composition, prioritizing a raw, focused look that centers the frames within the fashion-forward eyewear space.

Editorial, Vertical, Warm, Clean

Analogue / film, Natural light

White Seamless

Advertising Campaign