Various Campaigns: MURMUR FW Campaign

Oct 2025

The MURMUR FW campaign captures the brand's seasonal collection through a series of fashion editorials and commercial photography. Shot by photographer Stefan Dani, the project explores the interplay between structured apparel and urban environments. The visual narrative leverages diverse settings, ranging from sleek, dark metallic interiors and glass elevator shafts to subterranean parking structures and rainy city streets. The campaign makes use of chiaroscuro lighting and flash photography to emphasize the textural details of the collection, which includes corseted evening gowns, sheer lingerie, and leather separates. By integrating editorial portraiture with candid streetwear-inspired framing, the series highlights the brand’s silhouettes against both artificial, high-contrast studio-style light and natural ambient daylight.

Vertical, Moody, Editorial

Advertising Campaign