Various Campaigns: Material Good Holiday 2025

Oct 2025

Material Good’s Holiday 2025 campaign explores a refined editorial aesthetic through a series of focused studio portraits and product close-ups. With creative direction by Jasmine Holm and Marcus Hollands, the series channels a minimalist luxury approach, utilizing deep burgundy and chocolate brown backdrops to ground the vibrant gemstones and metallic finishes of the featured jewelry pieces. Photographed by Tanya and Zhenya Posternak, the campaign emphasizes texture and soft lighting, contrasting velvet elements against polished gold and emeralds. Fashion styling by Melissa Levy complements the clean, geometric nature of the accessories, while hair and makeup work by Ryan Mitchell and Jezz Hill maintain a subtle, polished finish throughout the imagery.

Lifestyle