Various Campaigns

Jun 2026

The Marina Raphael SS27 campaign masterfully bridges the gap between high-fashion editorial and commercial accessibility, positioning the brand's latest collection of structured handbags as both an art object and a functional accessory. Through a clean commercial editorial style, the campaign captures the architectural precision of the bags, particularly the striking black and white zebra-striped tote that serves as the visual anchor. Photographer Ethan Hart utilizes crisp studio strobe lighting to emphasize the tactile contrast between the glossy, rectangular handles and the textured, fur-like finish of the bags. Art Director Theophile Hermand orchestrates a minimalist aesthetic that allows the product to command the frame, while set designer Phoebe Shakespeare introduces brushed metal surfaces and textured blue flooring to ground the imagery in a contemporary, sculptural space. Fashion editor and stylist Lily Rimmer curates a subtle, understated wardrobe that ensures the focus remains firmly on the leather goods, complemented by polished, intentional grooming from hair stylist Moe Mukai and makeup artist Anete Salinieka. By eschewing over-saturated artifice in favor of tight, deliberate compositions, this campaign leans into a sophisticated, editorial minimalism that elevates the accessories to the forefront of the frame. The result is an evocative series of images that feels both timeless and distinctly modern, showcasing the craftsmanship of the SS27 collection with a clarity that resonates across the luxury fashion accessories market.

Editorial, Commercial

Studio strobe

Bags & Accessories, Fashion