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Various Campaigns: MARFA CAMPAIGN SS 2026

Date

Jul 2026

Description

The Marfa SS 2026 campaign captures a series of editorial vignettes that lean into the interplay of sheer textures, graphic patterns, and architectural environments. Shot by photographer Selim Soysal, the imagery utilizes hard light and layered compositions to highlight the collection's focus on knitwear and lace across diverse urban settings. Styling by Carolina Vidal Levesque defines the narrative, pairing vibrant prints and sheer silhouettes with deliberate accessories. The project employs a mix of natural light techniques to emphasize the raw, textured backdrops of the industrial and residential landscapes, from weathered stucco to corrugated metal surfaces.

Style

Editorial, Vertical

Techniques

Natural light

Context

Advertising Campaign

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