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·2026
·MANNSTRÖM Spring/Summer 2026

Model Sofia Hansson wearing a black and white textured headpiece and silver dome earring against an off-white background.

Close-up of hands wearing gold rings resting on knees clad in sheer pale tights against a neutral studio backdrop.

Model Sofia Hansson shown from behind wearing a draped backless red top and a sculptural silver earring against a white studio background.

Model Sofia Hansson wearing a black turtleneck and gold pendant necklace seated in a black wooden chair against a white background.

Model Sofia Hansson wears a high-collar black jacket with a sculptural silver chain brooch against an off-white background.

Model Sofia Hansson wearing an ivory turtleneck with gold jewelry and a gold earring against a studio backdrop.

Model Sofia Hansson resting her hand on a wooden chair while wearing a chunky ring and black coat against an off-white background.

Close-up of a model wearing black heeled ankle boots and sculptural silver rings against a white seamless studio background.

Model Sofia Hansson holds a sculpted silver cylinder pendant necklace with a matching silver ball earring against a pale backdrop.

Model Sofia Hansson posing in a strapless black column dress, pendant necklace, and black pointed heels against a white backdrop.

Various Campaigns MANNSTRÖM Spring/Summer 2026 2026

About

The MANNSTRÖM Spring/Summer 2026 campaign represents a masterclass in editorial minimalism, stripping away the superfluous to place a singular focus on the architectural beauty of luxury fashion. Captured through the lens of photographer Karoliina Bärlund, the project leans into a clean, restrained visual language that emphasizes texture and form above all else. Styled by Sanna Silander, the collection is brought to life through a series of carefully composed portraits and detail-oriented shots that highlight the intersection of sculptural jewelry and precise tailoring. With a sophisticated wet-look aesthetic and soft light techniques, the imagery evokes a modern, polished mood that feels both timeless and distinctly contemporary. Model Sofia Hansson anchors the campaign with a serene, neutral presence, allowing the intricate details—from tactile, fuzzy skirts and matte-textured coats to dramatic, abstract silver hardware—to serve as the primary narrative. Every frame, illuminated by a consistent beauty light, reinforces the brand's commitment to high-fashion craftsmanship. By utilizing a neutral, off-white studio palette, the campaign allows the interplay between light, shadow, and material to take center stage, resulting in a refined series that feels less like standard advertising and more like an elevated fashion edit. This body of work successfully balances commercial clarity with a high-end, artistic sensibility, proving that true luxury often thrives in the quietest of compositions.