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Various Campaigns

Liffner SS26
Date

Apr 2026

Description

The Liffner SS26 campaign masterfully defines the season's aesthetic through a series of evocative, high-fashion portraits that highlight the sculptural elegance of the brand's latest collection of bags and accessories. Captured through the discerning lens of photographer Jack Grange, the series leans into a refined editorial minimalism that allows the craftsmanship of each piece to take center stage. Model Anine Van Velzen brings a cool, composed energy to the frame, grounding the luxurious accessories—ranging from structured white clutches to woven bucket bags—against a backdrop of dense foliage and crisp, urban surfaces. The visual narrative relies heavily on the interplay of natural light, which filters through leaves to cast intricate, dappled patterns across the subjects, enhancing the tactile qualities of leather and suede. By utilizing a restrained color palette of black, white, and tan, the campaign creates a stark contrast that emphasizes the geometric details and gold hardware of the accessories. These images successfully blend high-fashion sensibility with lifestyle authenticity, ensuring the products feel both aspirational and wearable. Through Grange’s focus on clean compositions and Van Velzen’s steady, direct gaze, the project delivers a polished, cohesive vision that positions Liffner as a leader in modern, thoughtful design, proving that even the most structured accessory can find a natural, effortless home in the everyday.

Style

Editorial, Editorial, Vertical, Vertical

Techniques

Natural light, Natural light

Industries

Bags & Accessories, Fashion

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