Various Campaigns

Aug 2026

The Lamarque FW26 campaign masterfully captures the intersection of contemporary designer fashion and the grit of metropolitan living, delivering a series of visuals that feel both grounded and aspirational. Photographed by Royal Gilbert, the campaign leans into an editorial aesthetic that highlights the collection's heavy emphasis on high-quality textures, particularly the buttery leathers and structured silhouettes that define the brand's latest offering. Stylist Amanda Lee Shirreffs anchors the visuals in a modern reality, pairing cropped trench coats and cycling shorts with polished, high-contrast monochrome street-style captures. The inclusion of soft, natural light emphasizes the nuanced movement of the garments, while the deliberate use of analogue film techniques provides a warm, tactile quality to the urban scenes. Through the poised presence of model Maggie Maurer, the campaign moves beyond simple apparel showcase, instead creating a narrative of movement against the backdrop of classical stone buildings and concrete stairs. By balancing minimalist composition with dynamic, high-angle framing, the work creates a sophisticated visual dialogue between the wearer and the city environment. This project serves as a definitive statement for the season, blending commercial clarity with the elevated sensibility expected from a luxury fashion house, ultimately establishing a cohesive, timeless mood that resonates with the modern consumer's desire for effortless, durable style.

Editorial, Lifestyle

Natural light

Designer Fashion, Fashion