Various Campaigns

Mar 2026

In a masterclass of refined aesthetic storytelling, the Hourglass Unreal Liquid Highlighter campaign redefines the intersection of cosmetics and high-fashion portraiture. By focusing on a luminous, dewy finish, the visual narrative centers on the transformative power of light, utilizing natural light to elevate the radiant skin textures of the diverse talent pool. The campaign leans into editorial minimalism, eschewing heavy retouching in favor of a polished, sophisticated finish that captures raw human emotion through candid expressions. Photographer Ben Hassett expertly navigates this terrain, his lens capturing intimate, high-energy interactions that bridge the gap between aspirational luxury and relatable lifestyle photography. This duality is bolstered by the precise creative choices of stylist Spencer Singer, whose selection of metallic chainmail and reflective satin textures amplifies the shimmering product narrative. With hair styling by Clay Nielsen and makeup artistry by Francelle Daly, the production maintains a cohesive, upscale visual language that feels both timeless and contemporary. The inclusion of models such as Alek Wek, Fuma Maruno, and Maartje Convens ensures the imagery resonates with an inclusive, global audience while keeping the focus squarely on the product. Ultimately, the work serves as a sophisticated testament to the beauty industry's shift toward authentic, radiant representation, turning each portrait into an evocative piece of editorial storytelling that feels as much at home in a curated gallery as it does in a digital beauty campaign.

Lifestyle, Editorial, Vertical

Natural light

Cosmetics, Beauty