Various Campaigns: Hector Maclean

Jul 2025

This fashion editorial campaign for designer brand Hector Maclean explores the tension between high-fashion silhouettes and industrial landscapes. Captured by photographer Nick Thompson, the series balances voluminous, sculptural garments against rural settings defined by wind turbines, electrical pylons, and open meadows. Techniques such as low-angle framing and high-contrast composition emphasize the structural detail of the clothing, from avant-garde layering to tulle and intricate patchwork. The visuals lean into a moody, nostalgic aesthetic enhanced by natural light, golden hour transitions, and soft overcast skies. Artistic consistency is maintained throughout the editorial with hair styling by Daniel Martin and makeup by Francesca Brazzo.

Editorial, Vertical

Natural light

Editorial