Various Campaigns

Mar 2025

The Fusalp F/W 25 Urban Collection campaign merges technical performance wear with a high-fashion aesthetic. Captured by photographer Clark Franklyn under the creative direction of Julien Gallico, the series utilizes cinematic, moody lighting to highlight the intricate textures and athletic silhouettes of the seasonal outerwear. The project features a mix of studio portraits and nocturnal outdoor scenes. Set against deep blue, cool-toned backdrops and snowy urban environments, the imagery emphasizes the collection’s functional design through editorial and commercial techniques. Hair styling by Sayaka Otama and makeup by Yoriko Fujita provide a polished finish to the look, with casting handled by Arthur Méjean and set design by Olivia Aine.

Vertical, Moody

Advertising Campaign