Various Campaigns: TAKEN Campaign
Brand
Date
Feb 2026
Description
The TAKEN Campaign for Various Campaigns presents a series of fashion portraits within the swimwear and apparel sector. The visual execution relies on a low-key aesthetic, utilising intense red lighting to create high-contrast, moody silhouettes against dark, textured surfaces. Photographer Karim Tabar captures the collection through a cinematic lens, maintaining a tight, intimate composition that emphasizes the angularity of the attire. The work leans into chiaroscuro techniques to define the form, leaning away from traditional fashion staging in favour of a restrained, atmospheric output.
Style
Horizontal, Cinematic, Moody, Matte
Techniques
Low-key / chiaroscuro
Industries
Color
Jet Black
Background
Sandy Beach
Context
Advertising Campaign, Editorial
Associated creatives
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