Various Campaigns: DOMINNICO "Lucky Fall" 25

May 2025

DOMINNICO presents the "Lucky Fall" 25 collection, a designer fashion editorial series captured by photographer Marina Vengut. Featuring model Jillian Burns, the imagery explores a surreal, Western-inspired aesthetic that blends high-fashion silhouettes with rustic textures and theatrical props. The project channels a mix of dramatic environments, moving from studio-based clean backgrounds to virtual production desert landscapes and set-dressed barn settings. Through a combination of warm golden hour lighting and high-contrast flash techniques, the editorial emphasizes the tactile finishes of the collection, including faux-fur, lace, and glossy accessories. The execution leanings towards a curated, avant-garde style that utilizes bold framing to highlight seasonal apparel.

Editorial, Vertical

Lookbook