Various Campaigns: DOEN FALL 2025 CAMPAIGN
Brand
Date
Sep 2025
Description
The Dôen Fall 2025 campaign showcases a seasonal collection through a series of studio-based fashion portraits. Photographed by Victor Demarchelier, the imagery leans into an editorial aesthetic defined by its use of soft light and tactile layering. Featuring model Achok, the campaign highlights the brand's focus on material texture, ranging from intricate lace and heavy tweed to ribbed knits and micro-patterned silks. The styling is complemented by makeup artistry from Alice Lane, maintaining a clean and cohesive look across both monochromatic and warm-toned frames. The execution prioritizes minimalist composition and draped silhouettes against neutral, mottled backdrops.
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