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Various Campaigns: Cayet FW24 Campaign

Date

Sep 2024

Description

The Cayet FW24 campaign presents a series of studio-based fashion portraits that emphasize minimalist tailoring and sculptural silhouettes. Photographed by Frederico Martins, the series features model Radija T, with imagery leaning into editorial aesthetics through the use of high-contrast chiaroscuro and raw lighting setups. The execution relies on a monochromatic palette and neutral studio environments to focus attention on garment textures, from pleated maxi skirts to structured blazers. The visuals incorporate layered fabric installations and clean, vertical compositions to highlight the fluid motion and defined tailoring inherent in the collection.

Style

Editorial, Vertical

Background

Grey Seamless

Context

Advertising Campaign

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