Various Campaigns
Buttero Campaign
Brand
ProjectButtero Campaign
Date
Nov 2024
Description
Buttero's footwear campaign, lensed by photographer Sascha Heintze, features a series of commercial and editorial still-life images. The project prioritizes minimalist composition and tactile exploration, juxtaposing footwear textures against organic and fluid elements. Heintze utilizes a clean aesthetic to highlight product details, incorporating elements like water ripples and contrasting natural forms. The series employs varied lighting techniques, ranging from bright, high-key editorial setups to moody, low-key chiaroscuro imagery, to emphasize the materiality of the collection.
Style
Vertical, Clean
Industries
Footwear
Color
Caramel
Context
E-commerce / Product
Associated creatives
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