Various Campaigns
Berghaus Icons Collection
Oct 2024
The Berghaus Icons Collection campaign features a series of portraits highlighting the brand's technical outdoor outerwear. Photographed by Alasdair McLellan, the editorial imagery focuses on the heritage color-blocked designs, specifically the blue, red, and yellow waterproof jackets that define the collection. The production utilizes clean studio lighting and neutral backdrops to emphasize garment textures and primary color palettes. Fashion editor and stylist Alice Goddard leads the visual approach, maintaining a direct, stripped-back aesthetic. The portraits prioritize portraiture-focused editorial techniques and a clean, minimalist style to showcase the functional details of the apparel.
Editorial, Vertical, Clean
Natural light
Outdoor & Performance Apparel
Grey Seamless
Advertising Campaign
