Various Campaigns: Berghaus Icons Collection
Brand
Date
Oct 2024
Description
The Berghaus Icons Collection campaign features a series of portraits highlighting the brand's heritage technical outerwear. Photographed by Alasdair McLellan with fashion editing and styling by Alice Goddard, the imagery focuses on the color-blocked aesthetic of the jackets against clean, neutral studio backdrops. Utilizing warm studio lighting and a natural light approach, the editorial project emphasizes the texture and primary color palette of the collection. The series provides a direct, portrait-led perspective on the garments, centering on the functional details of the outdoor and performance apparel.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Color
Crimson
Golden Yellow
Royal Blue
Background
Grey Seamless
Context
Advertising Campaign
Associated creatives
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