Model Vira Boshkova in a black strapless gown and long gloves standing before the Eiffel Tower in Paris.

Model wearing a strapless burgundy sequin mini dress leaning against a stone bridge at night for Balykina ss26

Model wearing a black strapless dress and dark sunglasses leans against a stone wall with dramatic lighting.

Model wearing a structured red mini dress with voluminous hip puffs posing outdoors at night with overlaid white text

Monochrome fashion portrait of a model in a white strapless dress with the Eiffel Tower in the background, photographed by Serhii Vasyliev.

Model wearing a black dress leaning against a stone column with dramatic low-key lighting and prominent white text overlay

Model Vira Boshkova posing in a black and cream dress against neoclassical columns for Balykina ss26 campaign

Model in strapless cream ruched dress posing against a clear blue sky background

Model wearing a strapless white sculptural bubble dress posing on a paved waterfront with the Eiffel Tower in the background.

Model wearing an off-white strapless dress with black lace tights in front of the Eiffel Tower in Paris.

Model wearing a strapless dark red sequined dress leaning against an ornate stone bridge at night

Various Campaigns Balykina ss26 2026

About

The Balykina SS26 campaign masterfully blends the grandeur of Parisian landmarks with the sharp, architectural precision of contemporary luxury fashion. Photographed by Serhii Vasyliev and featuring the poised elegance of Vira Boshkova, the series operates as a sophisticated exploration of form and silhouette. By framing the model against both the industrial geometry of the Eiffel Tower and the ornate, time-worn textures of Parisian stone architecture, the imagery establishes a dialogue between historical monumentality and modern design. The collection leans heavily into editorial minimalism, utilizing the interplay between light and shadow to elevate the structured garments. Techniques such as chiaroscuro and high-key natural light are employed throughout, creating a visual rhythm that ranges from cinematic, nocturnal moods to crisp, morning-lit portraits. The styling remains consistent, favoring clean lines, strapless bodices, and voluminous skirts that emphasize a polished, high-fashion narrative. The use of bold, white serif typography across the frames anchors the campaign within a contemporary commercial context, reinforcing the brand identity. Through a careful synthesis of portrait and lifestyle photography, this collection reads as a cohesive, high-end seasonal statement, effectively capturing the tension between the fluid movement of the clothing and the rigid, enduring nature of the urban environment. It is an evocative study in proportion and contrast that defines the Balykina aesthetic for the coming season.