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Woman walking outdoors carrying a large light blue puffer tote bag, wearing a black dress against a classical stone building facade
Woman in white shirt and trousers walking past a stucco wall, carrying a white shoulder bag
Woman walking outdoors carrying a large light blue puffer tote bag, wearing a black dress against a classical stone building facade
Woman in white shirt and trousers walking past a stucco wall, carrying a white shoulder bag

Various Campaigns AWAY Featherlight Collection 2024

About

The AWAY Featherlight Collection campaign presents a series of editorial fashion images focusing on the brand’s lightweight accessory line. Through a candid, motion-oriented lens, the imagery highlights the collection's versatile silhouettes against clean urban backgrounds. Photographer Bridget Fleming captures the subjects in natural light, utilizing the textured architectural surfaces of stone and stucco to frame the products. With styling by Julia Sanchis Meseguer, the campaign employs a minimalist aesthetic that favors tonal coordination and clean lines to showcase the bag collection. The photography leans into an analogue film quality, emphasizing clarity and soft, diffused shadows.

Brand

Various Campaigns

Credits

Bridget Fleming
Photographer
Julia Sanchis Meseguer
Fashion Editor/Stylist

Styles

EditorialVerticalClean

Techniques

Natural light
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