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Various Campaigns: ATIISSU SS2025

Date

Jun 2025

Description

The ATIISSU SS2025 editorial campaign features a series of fashion portraits centered on model Maty Drazek. The imagery highlights a distinct visual language through a vibrant monochromatic red color palette. Art directed by Matthew Scorte and photographed by Joseph Kadow, the project utilizes low-key chiaroscuro lighting to isolate the subject’s silhouette and intricate hair detailing. The work serves as a formal showcase for the SS2025 collection.

Style

Editorial, Vertical, Monochrome, Warm

Techniques

Low-key / chiaroscuro

Color
Crimson
Background

Coloured Seamless

Context

Advertising Campaign, Editorial

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