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Various Campaigns: Armargentum Campaign SS/25

Date

Dec 2024

Description

The Armargentum Spring/Summer 2025 campaign presents a detailed look at the brand’s latest collection, captured through the lens of photographer Olga Rubio Dalmau. Featuring model Raica Oliveira, the project moves between controlled studio environments and expansive rural meadows, highlighting the structural drape and intricate smocking details of the garments. Across the series, the imagery relies on soft light and clean compositions to focus on the tailored silhouettes. The campaign integrates commercial studio portraiture with editorial outdoor shots, utilizing natural light to emphasize the movement and organic textures of the pieces against contrasting backdrops.

Style

Vertical, Commercial, Clean

Context

Advertising Campaign

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