Various Campaigns: Alo Summer 2025 Campaign by Tom Schirmacher
Brand
Date
May 2025
Description
The Alo Summer 2025 campaign, photographed by Tom Schirmacher, captures a series of editorial portraits featuring model Adut Akech. Set against a rugged volcanic coastline, the project highlights the brand's sportswear collection through a clean and minimal aesthetic. The execution relies on natural light and cool-toned color grading to emphasize the texture of the apparel and the coastal environment. Kristian Kanika served as the hair stylist for the series, contributing to the consistent visual language across the outdoor campaign.
Style
Editorial, Vertical, Cool, Warm
Techniques
Analogue / film, Natural light
Industries
Color
Cream
Context
Advertising Campaign
Associated creatives
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