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Various Campaigns

ALBA ADV
BrandVarious Campaigns
ProjectALBA ADV
Date

Sep 2026

Description

ALBA’s latest menswear campaign showcases a focus on technical athletic apparel and sophisticated knitwear layering. Photographed by Simone Battistoni, the series captures the collection through a combination of clean studio portraits and detailed macro imagery that emphasizes fabric textures and woven detailing. The visuals lean into a minimalist aesthetic, utilizing consistent, soft light to highlight the specific yarn structures of the knitwear and the functional hardware of the performance jackets. The campaign maintains a clean, professional tone across its series of monochrome and earth-toned studio shots, balancing detailed garment close-ups with contemplative talent photography.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries

Menswear

Color
Off-Black
Background

Grey Seamless

Context

Advertising Campaign

Associated creatives

Simone Battistoni
Simone BattistoniPhotographer
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