University of Suffolk: TVC 40sec
Date
Jan 2025
Description
The University of Suffolk's 40-second commercial video spot explores themes of identity through a series of focused, direct-to-camera addresses. The production leans into a cinematic aesthetic, centering on subjects positioned within an industrial corridor. Featuring monochrome visuals, the project employs live-action techniques to emphasize the subjects' expressions as they transition from masked to unmasked states. AdSmart from Sky led the creative execution of the spot.
Style
Horizontal, Cinematic, Monochrome
Industries
Color
Jet Black
Navy
Background
Warehouse
Context
TVC / TV Commercial
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