University of Suffolk

Jan 2025

University of Suffolk presents a recruitment campaign for its Adult Nursing degree program. Developed in partnership with agency AdSmart from Sky, the spot utilizes a clean, graphic visual language to communicate the core tenets of the curriculum. The animated execution employs a consistent yellow and black color palette, utilizing vector illustrations to outline key aspects of the program. The narrative transitions between minimalist icons highlighting student support systems, clinical placements throughout the region, and classroom-based training modules. This promotional piece leans into a modern, flat aesthetic, incorporating on-screen captions to reinforce details regarding the course's practical healthcare training and professional development pathways.

Horizontal, Commercial, Graphic

Animation, Vector

Streaming Platforms

Solid Colour

TVC / TV Commercial