University of Suffolk: 10 Sec Teaser Ad
Date
Jan 2025
Description
University of Suffolk presents a 10-second teaser ad, produced in collaboration with agency AdSmart from Sky. The creative execution channels a distinctive aesthetic through monochromatic blue toning and digital distortion. The visual approach integrates VHS-style tracking artifacts and a stylized glitch aesthetic, featuring a silhouetted figure in a mask against a high-contrast dark background. The piece utilizes horizontal scan lines and glowing text overlays to communicate its core messaging.
Style
Horizontal, Cinematic, Monochrome, Cool
Techniques
VHS / lo-fi
Industries
Color
Cobalt
Context
Brand Film / Corporate Video
Associated creatives
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