Logo
Exterior view of Un Posto restaurant with red and white striped awnings and stone walls, featuring patrons seated outside and blurred figures walking past.
Top-down view of bubbly focaccia dough with olive oil, overlaid with cream and red graphic brand cards for Un Posto.
Woman with red hair in a ponytail wearing a white t-shirt with red Un Posto branding seen from behind in a commercial kitchen setting.
Focaccia sandwich on a metal plate next to a cup of coffee and branded Un Posto paper napkins.
Vertical red and white striped background with three framed text seals reading AUTENTICA SPECIALITA, BUONA PER TRADIZIONE, and RICETTA ORIGINALE.
Red A-frame sidewalk sign for Un Posto featuring red stripes and typography on a paved street.
Red italic logotype reading UN POSTO FOCACCIA ITALIANA centered on a pale pink solid background.
Two hands holding halved deli sandwiches wrapped in red and white paper for Un Posto brand identity
Exterior view of Un Posto restaurant with red and white striped awnings and stone walls, featuring patrons seated outside and blurred figures walking past.
Top-down view of bubbly focaccia dough with olive oil, overlaid with cream and red graphic brand cards for Un Posto.

Un Posto Brand Identity 2025

About

Un Posto’s brand identity project synthesizes traditional Italian culinary themes with a bold, contemporary aesthetic. The work establishes a cohesive visual language through a distinct red-and-white striped motif, minimalist typography, and high-contrast color palettes applied across physical and digital touchpoints. Captured by photographer Burak Barcık and designed by Velvele, the project spans architectural documentation, commercial food photography, and graphic design assets. The execution leans into clean compositions, utilizing natural light to highlight textures in both the restaurant's urban environment and its artisanal food offerings, such as focaccia-based sandwiches. Typography and vector-based graphic work anchor the brand, balancing minimal layouts with the vibrant, layered identity of a modern eatery.

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