Man in a grey herringbone coat and red collar winking while seated in front of a glossy green car.

Man holding a brown paper grocery bag with vegetables while standing next to a dark green station wagon in a parking area.

Man in a black leather jacket walks past a light blue convertible sports car with a seated driver on a paved road under bright sunlight.

Two men running across a paved street with rolling luggage toward a black SUV parked next to a green hedge.

Two men standing next to a green car outdoors with a golden retriever dog on a paved road near a grassy field and trees

Man wearing sunglasses and an open tan puffer jacket over a navy sweater, posed against a dark vehicle tailgate.

Model in a red cap and patterned knit sweater holding takeaway coffee cups while walking in front of a white SUV on a street.

Two fashion models posing by a dark green convertible car parked in a sunlit grassy field.

Man in a brown puffer jacket and athletic shorts seated in the open rear trunk of a teal SUV parked beside grassy trees.

A Black man in a houndstooth blazer and tan trousers stands next to a silver Volvo SUV on an urban bridge.

Man in dark sunglasses wearing a belted plaid trench coat walking along an asphalt road with a white SUV in the background.

Young man in an orange puffer jacket looking back over the front seat inside a modern car interior.

Two young men in casual jackets standing beside an open black car door on a city street with a blue rolling suitcase.

U Repubblica See Ya 2026

About

The See Ya campaign for U Repubblica masterfully redefines the automotive industry narrative by shifting focus from mere machine specifications to the rhythmic pulse of contemporary human movement. Under the sharp creative direction of Ben Kelway and the editorial vision of Editor-in-Chief Emanuele Farneti, this project channels a sophisticated lifestyle-oriented aesthetic that feels both accessible and aspirational. The campaign leans into a cinematic, live-action technique, capturing spontaneous moments of urban transit and serene outdoor retreats that breathe life into the various luxury vehicles featured. Photographer Justin Leveritt excels at grounding these high-end machines within authentic environments, utilizing soft natural light to emphasize the rich textures of the subjects' layered autumnal attire, meticulously curated by fashion director Giovanni Dario Laudicina and stylist Tommaso Palamin. From a man catching a quiet moment on a city bridge to companions navigating a coastal getaway, the series functions as a visual anthology of modern mobility. With grooming by Alessandro Rebecchi and Manuela Balducci and a diverse cast including models Emils Germanis, Jackson Oller, and Victor Shalomi, the project strikes a delicate balance between editorial polish and commercial clarity. By prioritizing narrative-driven compositions, See Ya successfully positions these vehicles not just as transit, but as essential partners in the complex, vibrant tapestry of daily life.