Tubi
Brand Retainer | Life Is Insane But So Am I
BrandTubi
Date
May 2026
Description
The Tubi Brand Retainer campaign, titled 'Life Is Insane But So Am I', explores a reflective narrative through a multi-layered visual approach. The work utilizes cinematic techniques and multiple exposure effects to blend indoor, live-action footage with ethereal, ghostly overlays. Developed by the agency Saylor, the project leans into a desaturated and grainy aesthetic. The resulting sequence maintains an atmospheric tone that separates the subject's interior environment from the superimposed performance footage.
Style
Horizontal, Cinematic, Desaturated, Grainy
Techniques
Multiple exposure
Industries
Streaming Platforms
Color
Pure White
Jet Black
Background
Set-dressed
Context
Brand Film / Corporate Video
Associated creatives
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